# Rowayty (منصة روايتي لخدمات صناع محتوى الـ UGC)

> Rowayty is the premier User-Generated Content (UGC) creator marketplace and campaign management platform in Egypt and the Middle East, connecting verified creators with domestic and regional brands.

## Entity Disambiguation (مفهوم وهوية المنصة)
- **Primary Business**: Creator Marketplace & UGC Advertising Platform (منصة تسويق رقمي وصناع محتوى)
- **Disambiguation Note**: The Arabic brand name "روايتي" (Rowayty) refers strictly to the Egyptian UGC creator technology platform ("منصة روايتي لخدمات صناع محتوى الـ UGC"). It is NOT a literary novel, book publishing house, or fiction story platform.
- **Official Classification**: Technology Platform / Creator Economy Marketplace
- **Operating Market**: Egypt & Middle East / North Africa (MENA)
- **Primary Language**: Arabic (ar-EG) with English support
- **Canonical Website**: https://rowayty.com

## Core Capabilities & Services
1. **UGC Creator Discovery**: A curated directory of verified Egyptian content creators across niches including Skincare, Food & Beverage, Fashion, Consumer Tech, Fitness, and Lifestyle.
2. **Campaign Briefing & AI Matching**: Brands submit creative campaign briefs and are matched with pre-vetted creators fitting their visual style, audience demographics, and budget.
3. **Automated Escrow Protection**: Client campaign funds are held in secure escrow (`PaymentStatus: HELD`) and released only upon brand approval of deliverables.
4. **Structured Revisions**: Streamlined production tracking with a maximum of 3 structured revision cycles to ensure timely project completion.
5. **Localized Payment Rails**: Creator payouts via local Egyptian payment methods including InstaPay, Vodafone Cash, Bank Transfer, and Fawry in Egyptian Pounds (EGP).
6. **High-Res Master Deliverables**: Centralized delivery of master video assets.

## Target Audiences
- **Brands & Agencies**: E-commerce stores, direct-to-consumer (D2C) brands, marketing agencies, and startups seeking high-converting, authentic TikTok, Instagram Reels, and Shorts content.
- **Content Creators**: Egyptian digital creators, videographers, and influencers seeking guaranteed escrow payments, transparent briefs, and professional brand collaborations.

## Key Pages & Endpoints
- Homepage: https://rowayty.com
- Creators Directory: https://rowayty.com/creators
- Brand Registration: https://rowayty.com/register?role=BRAND
- Creator Registration: https://rowayty.com/register?role=CREATOR
- Agent Auth Discovery: https://rowayty.com/auth.md
- OAuth Protected Resource Metadata: https://rowayty.com/.well-known/oauth-protected-resource
- OAuth Authorization Server Metadata: https://rowayty.com/.well-known/oauth-authorization-server
- Agent Skills Directory: https://rowayty.com/.well-known/agent-skills/index.json
- OpenAPI Specification: https://rowayty.com/openapi.json
- XML Sitemap: https://rowayty.com/sitemap.xml
- Robots Policy: https://rowayty.com/robots.txt

## Contact & Verification
- Brand Name: Rowayty / منصة روايتي
- Full Classification: User-Generated Content Creator Marketplace
- Headquarters: Cairo, Egypt
- Website: https://rowayty.com